With threads from the dissertation project,
Following the conclusions contrived and appropriate recommendations made from the dissertation research, I decided to work on an African streetwear brand Jekkah. Producing a business plan which outlined the brands twelve month financial forecasts and a marketing plan for a proposed pop up store launch , website extension and Mr Eazi collaboration . The concept to start a pop-up store was facilitated by the need to provide a platform where they interact and gain knowledge on the significance of culture.
Software used:
Indesign
Photoshop
Wix
After Effects
Xd
Excel